Internal reporting platform

MetaWeb Dashboard

MetaWeb Dashboard is an internal ads performance reporting tool used by MetaWeb to connect to Google Ads and Meta Ads accounts, sync account-level performance metrics, and display reporting dashboards for authorised MetaWeb staff.

Authorised staff only
Google Ads Sync
Meta Ads Report
Spend Track
Conversions Review

Built for MetaWeb campaign monitoring.

The dashboard helps MetaWeb staff monitor account-level ad performance, compare spend and conversion trends, and identify accounts that need attention. It is not a public consumer application.

Google Ads data

The application uses Google Ads API access authorised by MetaWeb to sync account-level metrics such as cost, clicks, impressions, conversions, and conversion value.

Meta Ads data

The same reporting pipeline stores Meta Ads account metrics so internal teams can review cross-platform performance in one controlled workspace.

Internal decisions

Reports are used by authorised MetaWeb team members to support campaign review, performance checks, and operational follow-up.

Access and data use

Private access for authorised MetaWeb staff.

Access is restricted to invited users. Google Ads data is used only for business reporting and dashboard analysis inside MetaWeb.

  • Connects to Google Ads and Meta Ads using approved API credentials.
  • Stores account-level daily metrics for reporting and trend analysis.
  • Does not sell personal data or provide public user access.
  • Uses MetaWeb's published privacy policy and terms of service.